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Pages that load fast and rank well

Next.js & React Done Properly

A slow, heavy website costs you visitors before they read a word. Many sites built on React alone also struggle with search engines and with keeping every page consistent.

We build with Next.js and React in TypeScript, choosing for each page whether it is built ahead, built on request or interactive in the browser, so you get speed where it matters and richness where it helps.

Components, content and performance targets are agreed up front, so the site stays quick as it grows.

A storefront page in a browser, Lighthouse scores, rendering modes, a Next.js page file and a rising search ranking chart
  • 11+Years of building business software
  • 50+Global long-term clients
  • 2,000+Projects delivered
  • 24 hrsResponse time on queries

Why it matters

From heavy pages to fast, findable ones

What changes when the front end is built for speed and clarity.

Before

Common problems
  • Pages load slowly and search engines struggle to read them
  • Every small change needs a developer and a full release
  • The interface looks different on every page
  • The front end and the back end are hard to change separately

After

What you get
  • Pages arrive fast, fully formed and easy for search engines to read
  • Editors update content without touching code
  • A shared component library keeps every page consistent
  • A clean API layer lets each side change on its own

Right tool per page

Three ways to deliver a page

We mix them, page by page, for the best speed and freshness.

  1. Static pages

    Built ahead of time and served from the edge. Best for marketing pages, product pages and articles.

    Fastest
  2. Server-rendered pages

    Built on request, so content is fresh and personal. Best for dashboards and account pages.

    Fresh
  3. Interactive client pieces

    React components for search, filters, carts and forms, added only where they are needed.

    Interactive

Services

Our Next.js & React Services

From a first site to a full web application.

  • Marketing and product sites

    Fast, accessible sites that rank, with a CMS so your team can publish without a developer.

  • Web applications

    Dashboards, portals and tools with authentication, role-based screens and real-time updates.

  • Headless commerce front ends

    Custom storefronts on Shopify, WooCommerce or your own platform, with quick browsing and checkout.

  • Component libraries

    Documented, tested React components that keep design and code in step.

  • SEO and performance

    Core Web Vitals fixes, structured data and clean metadata, measured before and after.

  • AI in the interface

    Search that understands meaning, assistants inside the page and streaming answers, with clear controls.

What we measure

A front end is judged by results

We agree these measures at the start and track them after launch.

  • Core Web Vitals

    Loading speed, responsiveness and visual stability, measured on real devices.

  • Search visibility

    Indexed pages, rankings and organic traffic over time.

  • Accessibility

    Keyboard use, screen reader support and contrast, checked against WCAG.

  • Conversion

    Sign-ups, enquiries or sales from the pages we build.

How we work

From plan to monitored launch

Five steps that keep quality high.

  1. Pick the right rendering

    Decide page by page what can be built ahead of time and what must be live.

    Plan
  2. Design components first

    Build a small, consistent set of components before the pages.

    Design system
  3. Connect content and data

    Wire up your CMS, commerce platform or APIs with typed data.

    Integrate
  4. Test on real devices

    Check speed, accessibility and layout on phones, tablets and slower connections.

    Prove
  5. Launch and monitor

    Deploy with preview links, performance budgets and alerts for regressions.

    Operate

Built to be trusted

What we verify before launch

The habits that keep a site fast and accessible.

  • Performance budgetPage weight and script size are limited and checked on every release.
  • Accessible by defaultSemantic markup, focus handling and tested colour contrast.
  • SEO basics done rightTitles, descriptions, canonical links, sitemaps and structured data.
  • Typed end to endTypeScript from the data layer to the component.
  • Preview environmentsEvery change can be reviewed on its own link before it goes live.
  • Visual and unit testsKey components and journeys are tested automatically.

FAQs

Next.js and React questions, answered

Next.js is a framework built on React that adds routing, server rendering, static pages and performance tools. It lets one codebase serve fast public pages and rich logged-in applications.

Choose Next.js when search visibility, fast first load or a mix of public and private pages matters. A plain React app can be enough for an internal tool behind a login.

It makes it easier to deliver fast, readable pages, which helps. Rankings also depend on content, links and competition, so we pair the build with SEO work and measure the effect.

Usually yes. Next.js works with headless setups such as WordPress, Contentful, Sanity, Strapi and others, so editors keep a familiar tool while the front end gets faster.

Yes. We build custom storefronts on Shopify, WooCommerce or other commerce back ends, with fast browsing, search and checkout that fits your brand.

We use semantic markup, test with keyboards and screen readers and check contrast against WCAG guidelines. Accessibility is part of the definition of done.

Yes. Examples are semantic search, chat assistants inside the page and streaming answers. We add clear labels, limits and a way to reach a person.

Yes. We migrate in stages, keep your URLs and redirects intact and compare speed and traffic before and after so nothing is lost.

A marketing site often takes four to eight weeks. A web application with accounts and integrations typically takes three to six months, delivered in phases.

We can. We apply framework and security updates, watch performance and add features under a support plan, and we document everything so your team can take over if you prefer.

Ready for a site that is fast and findable?

Share your current site or your idea. We will review speed, accessibility and search basics and propose a plan with clear targets.

Free initial consultation • No obligation • NDA available
Chat with us

Choose who you'd like to talk to

Avik Mallick
Avik MallickCo-Founder & Partner
Sudipta Lahiri
Sudipta LahiriCo-Founder & Partner