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Move without losing traffic or orders

Ecommerce Migration & Replatforming

Moving a store feels risky, and it is: products, customers, orders, URLs and integrations all have to arrive intact while customers keep buying and search engines keep sending visitors.

We plan the move around those risks. We audit what you have, map every field and URL, rehearse the whole migration on a copy and cut over at a quiet time, with a rollback plan ready.

Afterwards we watch orders, errors and search traffic closely, so any problem is found in hours, not weeks.

Old platform, data mapping with product, customer and order counts, new platform, search traffic chart, redirect map and cutover plan
  • 11+Years of building business software
  • 50+Global long-term clients
  • 2,000+Projects delivered
  • 24 hrsResponse time on queries

When to move

Six signs it is time

If several of these sound familiar, the platform may be holding you back.

  • The store is slow and costly to run

    Hosting, patches and plugin upkeep take more budget than new features.

    Cost
  • Security and updates worry you

    The platform is out of date or hard to upgrade without breaking things.

    Risk
  • Staff fight the admin

    Simple jobs such as promotions or product edits need a developer.

    Usability
  • Integrations are fragile

    ERP, shipping, marketing and payment connections fail or need manual fixes.

    Systems
  • Growth has hit a ceiling

    Traffic spikes, new markets or new channels outgrow what the store can do.

    Scale
  • Conversion is falling behind

    Checkout and mobile experience lag behind what competitors offer.

    Sales

What we move

Everything that makes the store work

A good migration moves more than the product list. These are the six areas we plan for.

We tell you early what transfers cleanly and what needs a workaround on the new platform.

  1. Products and catalogue

    Variants, images, prices, stock, categories, attributes and metadata.

  2. Customers and accounts

    Profiles, addresses, consent and groups, with a plan for passwords and logins.

  3. Orders and history

    Order history, statuses, refunds and gift or loyalty balances where possible.

  4. Content and pages

    Blog posts, landing pages, policies and navigation.

  5. SEO assets

    URLs, redirects, titles, descriptions, structured data and sitemaps.

  6. Integrations and tracking

    Payments, shipping, ERP, email and analytics, rebuilt and re-tested.

What we measure

A migration is judged by what stays intact

We agree these measures at the start and report on them.

  • Data accuracy

    Counts and totals for products, customers and orders match between old and new store.

  • Search traffic

    Organic traffic and rankings compared before and after launch.

  • Downtime

    Minutes of lost ordering during the cutover. The target is as close to zero as possible.

  • Conversion

    Checkout completion compared with the old store.

How we work

From audit to a watched launch

Five steps that keep the risk low.

  1. Audit the current store

    Inventory data, plugins, integrations, URLs and traffic, and agree what moves, what changes and what stops.

    Audit
  2. Choose the platform

    Compare options against your catalogue, markets, team and budget, and decide with the facts.

    Decide
  3. Build and map the data

    Set up the new store and map every field from old to new, with sample imports.

    Build
  4. Rehearse the move

    Run the full migration on a copy, compare counts, test orders and fix gaps.

    Rehearse
  5. Cut over and watch

    Freeze, final sync, switch, verify and monitor orders, errors and search traffic closely.

    Launch

Built to be trusted

What we verify before cutover

The checks that protect revenue and rankings.

  • Redirect map for every URLOld product, category and content URLs point to the right new pages.
  • Counts reconciledProducts, customers and orders match between systems, with exceptions listed.
  • Test orders end to endPayment, tax, shipping, email and stock checked before launch.
  • Analytics and tags verifiedConversion tracking and ad pixels work from the first live order.
  • Rollback planA tested way back, in case something unexpected happens.
  • Post-launch monitoringDaily checks of errors, orders and search data for the first weeks.

FAQs

Ecommerce migration questions, answered

Replatforming means moving your online store from one platform to another, for example from Magento or WooCommerce to Shopify, while keeping your products, customers, orders and search visibility.

Common signs are rising running costs, hard-to-maintain integrations, security worries, a slow or dated store or growth that the platform cannot support. We help you weigh the cost of moving against the cost of staying.

It depends on catalogue size, markets, integrations, team skills and budget. Shopify suits many growing brands, WooCommerce suits those who want full control, and other platforms fit specific needs. We compare them with your numbers and do not push one.

Rankings can drop if URLs, content or speed change carelessly. We map every URL, set 301 redirects, keep titles and structured data, and compare traffic before and after. Some short-term movement is common, and we monitor closely.

Usually yes. Customer profiles and order history can be moved, though some platforms handle passwords, gift cards or subscriptions differently. We explain what moves cleanly and what needs a workaround.

Usually not. We rehearse on a copy, then use a short freeze and a final sync at a quiet time so you can keep selling with minimal interruption.

We list every connection, rebuild them for the new platform and test each one: payments, shipping, ERP, accounting, email and analytics.

Yes, and many do. We often suggest moving first and redesigning in a second phase to limit risk, or running both together with clear scope.

A simple catalogue can move in four to eight weeks. Larger stores with many integrations and custom features typically take three to six months.

Yes. We monitor orders and errors closely at first, then continue under a support plan with agreed response times.

Ready to move without the risk?

Tell us which platform you use today and what is holding you back. We will review your store and outline a safe plan, with an honest estimate.

Free initial consultation • No obligation • NDA available
Chat with us

Choose who you'd like to talk to

Avik Mallick
Avik MallickCo-Founder & Partner
Sudipta Lahiri
Sudipta LahiriCo-Founder & Partner