On-page SEO
On-page SEO (referred mostly as on-page optimization) refers to the measures that can be taken directly within your website to improve your online presence, such as
- Page Titles
- Meta Descriptions
- Meta Tags
- URL Structure
- Body Tags (H1, H2, H3, H4, etc.)
- Keyword Density
- Image SEO
- Internal Linking
- Quality Content
Off-page SEO
Off-page SEO refers to the measures taken to improve your website's position in the search engines’ results page. It involves optimization methods that go beyond the design of your site, such as
- Guest Posting
- Comment Backlinks
- Social Profile Creations
- Social Media Marketing
- Forum Backlinks
- Infographics Submission
- Web 2.0
- Building external links to your site
Link Building
Building links that lead to your site is a very fundamental aspect of SEO as it helps in increasing traffic to your site from other websites that are linked to yours.
With a great team of link building experts, we can build high quality links for your business and ensure that they come from authoritative pages to create an even greater impact and generate even more traffic to your site.
Content Writing
This refers to the generation of top quality content for your website by use of keywords and well-researched phrases in order to properly promote your product or service. Great content is the most important aspect of your site as it is what drives clients to have interest in what your product. This is where our expert content writers come in.
We ensure the content we write for you is fluently written and the keywords are professionally integrated to maintain readability.
Local SEO
Local optimization involves the use of local terms to improve one's website visibility in the local search results. It is a very effective way of promoting your business to local clients. We are able to achieve this through techniques such as
- Localization of your website (including your city, or region throughout your site)
- Listing your business in Google My Business (GMB)
Online Reputation Management
This is the process of controlling what shows up in search results when clients look you up. Your business might have some damaging content online such as risky social media posts, negative reviews and so on that will negatively influence your SEO ranking.
We can help you identify and clean up the damaging content and also promote the content that helps you look good online.
Keyword Research
The right mix of keywords which are tied to your targeted buyers' pain point is the key to attract more leads.
Our SEO strategist will provide deep insights to zero in the right set of your keywords for the same. Our keyword research strategy is pivoted on analyzing your current service strengths and complimenting the same with a right set of marquee and the long tail keywords for long term and continued relevant traffic impact.
Real-Time Analytics
Real-time user behavior dashboards integrated with IBM Watson and Google Analytics for optimizing your site content and user flow.
With end-to-end real-time insights on our LIVE dashboard, you get all-in-one actionable analytics with the only system on planet Earth that combines - video tracking, click map analysis, content engagement analytics, user flow and behavior tracking - to give you recommendations on site, content and user engagement rhythm.
Social Media
We also take advantage of the numerous social media platforms (Facebook, Twitter. etc.) to market your product and gain traffic for your website.
Proactive Health Checkups
Our team of SEO and Digital strategist measure the SEO performance index and impact on a LIVE health check dashboard.
Our LIVE health check dashboard is shared with you for transparency to highlight the impact of our SEO performance on the major keywords and relevant traffic. The health check gives us a direct line of sight to implement all the changes Google announced on their search algorithm monthly.
